Global Journal of Economics and Business

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The Impact of Intellectual Capital on Organizational Reputation: The Moderating Role of Information Technology at Hotels in Jordan

Hala Abdel Raheem Al Shahahdeh , Shaker Jarallah Al-Khashali

The study aimed to identify the impact of intellectual capital with its dimensions (human capital, structural capital and relational capital) on organizational reputation with its dimensions (trademark, social responsibility, attracting talented, emotional appeal and self-connection) and the moderating ...

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